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Company : Rediff.com India Ltd 
Tuesday, August 29, 2000 5:29PM IST (11:59AM GMT)
 
NASDAQ:REDF(NASDAQ:REDF)
REDIFF.COM TO PROVIDE CONTENT TO LEADING INTERNET SERVICE PROVIDER - BSES TELECOM'S PORTAL POWERSURFER.NET
Agreement to offer BSES TeleCom’s subscribers direct access to Rediff.com content and services
 
New Delhi, Delhi, India

Rediff.com India Limited (Nasdaq: REDF), one of India's leading Internet portals focusing on India and the global Indian community, has signed an agreement to provide Rediff.com content to BSES TeleCom Limited's portal powersurfer.net. BSES TeleCom, one of the leading Internet Service Providers in India, is also one of the first ISPs to offer broadband Internet services. Having already laid optical-fibre network in an area of roughly 400 kms in Mumbai, BSES Telecom plans to extend the network to 1000 kms.

The agreement between Rediff.com and BSES TeleCom Limited will leverage Rediff.com's editorial and e-commerce expertise in providing quality content and services to BSES TeleCom's portal powersurfer.net. Users logging onto powersurfer.net will be taken to a page having content provided by Rediff.com. The content includes:

Latest News updates, including business news
In-depth information and services from select Rediff.com Channels including Cricket, Movies and Music, through direct links from powersurfer.net home page.

Online shopping at the Rediff.com Marketplace. This will allow users at powersurfer.net in India and worldwide, the opportunity to shop for a range of Indian and international products from more than 120 shops, spread across 50 categories.

Online facilities for booking of Western Railway season passes.

"BSES is a household name and we are pleased to tie-up with BSES TeleCom Limited. Users of the ISP service will now have convenient and direct access to relevant Rediff.com information, services and commerce offerings, through the BSES TeleCom home page," said Mr Ajit Balakrishnan, Chairman and Managing Director, Rediff.com India Limited.

"Rediff.com is one of India's most popular Internet destinations. Our tie-up with Rediff.com represents the beginning of the next phase of growth for our portal business. Coupled with Rediff.com's experience and expertise we will now be able to offer our users ready access to information and services of extremely high quality, at their fingertips," said Mr R.V. Shahi, Chairman and Managing Director, BSES TeleCom Limited.

Powersurfer.net presently offers subscribers a wide spectrum of services including basic services such as Internet access, e-mail, news and value added services such as Internet-enabled electricity billing services, web—hosting and web-mirroring services. Powersurfer.net plans to gradually extend its services to VPN's, media-streaming and e-commerce.

About Rediff.com
Founded in 1996, Rediff.com India Limited (Nasdaq: REDF) is one of the leading Internet portals focussing on India and the global Indian community. Currently, Rediff.com's web site consists of interest specific channels, extensive community features, local language editions, sophisticated search capabilities, and online shopping. Rediff.com also provides users extensive Internet community offerings, which include e-mail, chat, instant messaging and personal homepages, all tailored to Indian interests. Rediff.com has developed its offerings based on the demands and the requirements of its users. The company also has an U.S. version of its site, with content more relevant to the Indian community in the United States.

About BSES TeleCom Limited
BSES TeleCom Limited, is a wholly owned subsidiary of BSES Limited, the Mumbai-based power utility and India's premier energy supplier. BSES TeleCom Limited has been set up with the objective of providing Telecommunications and Information Technology services. To fulfill its commitment towards technological enhancement, BSES TeleCom Limited manifests itself into four enterprising groups comprising, Internet Services, Optical Fibre Network, Information Technology Services and Electronic Meter Manufacturing.

Except for the historical information and discussions contained herein, statements included in this release may constitute "forward-looking statements". These statements involve a number of risks, uncertainties and other factors that could cause actual results to differ materially from those that may be projected by these forward looking statements.

These risks and uncertainties include, but are not limited to competition, acquisitions, attracting, recruiting and retaining highly skilled employees, technology, law and regulatory policy and managing risks associated with customer projects as well as other risks detailed in the reports filed by Rediff.com India Limited with the U.S. Securities and Exchange Commission. Rediff.com undertakes no obligation to update forward-looking statements to reflect events or circumstances after the date thereof. This report is available at www.sec.gov.

 
Media Contact Details
Pushpa Niar, pushpa@business2media.com, +91-11-3326022
Pushpa Niar, pushpa@business2media.com, +91-11-3326022
 
 
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