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Company : Ford India Ltd 
Monday, December 17, 2001 5:40PM IST (12:10PM GMT)
 
First Ford Mondeo delivered amidst festive cheer
New Delhi, Delhi, India

Ford India flagged off the festive season in style by handing over the new Ford Mondeo to "first customers" at select (Delhi, Mumbai, Chennai, Bangalore, Cochin, and Ghaziabad) dealerships across the country today. Senior Ford India executives were present on the occasion to hand over the keys of the international award winner, which will be delivered across the nation during the course of this week.

Ford Mondeo is currently available in twenty Ford dealer outlets throughout the country. The dealership employees have been extensively trained by Ford to offer world class quality service to the customers of the Ford Mondeo.

David Friedman, Managing Director, Ford India, said, "Ford Mondeo is undoubtedly the most feature-rich car available in India today. The car has been designed to offer the ultimate comfort and convenience to customers at an extremely attractive price."

The price details of the Ford Mondeo are as follows:

CityPetrol model ( ex-showroom)Diesel model ( ex-showroom)
BangaloreRs. 15.63 lakhsRs. 16.87 lakhs
ChennaiRs. 15.56 lakhsRs. 16.79 lakhs
KolkataRs. 15.58 lakhsRs. 16.81 lakhs
MumbaiRs. 16.29 lakhsRs. 17.59 lakhs
New DelhiRs. 15.56 lakhsRs. 16.79 lakhs


Available with options of a 2 litre 16V DOHC Duratec Petrol engine and a 2 litre 16V DOHC Direct Injection Duratorq Turbo Diesel engine, Ford Mondeo for the first time in India offers special features to consumers as standard equipment in every car.

Randy Shockley, Vice President - Marketing, Sales and Service, Ford India, said, "The Ford Mondeo customer is a progressive and spirited individual with a refined taste. To cater to these discerning customers, we have brought to India the best model of Ford's best car. We have launched only the top end 'Ghia' version of Ford Mondeo in India."

The star features of Ford Mondeo not only reflect Ford India's commitment to customer comfort, but also customer protection as exemplified in the host of safety features offered by this world beater. The protection features include pyrotechnic seat belts with pre-tensioners, load limiting retractors, side pushers and door beams, ergonomic pull-out door handles, safety cell, dual stage driver and front passenger airbags, impact-protected front bumper and decoupling brake pedal, among others. The car will be initially available in three metallic colours of Stardust Silver, Panther Black and Oyster.

The Ford Mondeo was launched in Europe in early 2001 and has already won over 29 international awards, including 11 car of the year titles. The Ford Mondeo has also won rave reviews from international auto experts and critics with BBC Top Gear, Autocar and Automonitor from the UK awarding a five star rating to the Ford Mondeo, and placing it ahead of competitors like the BMW X5, Merc C Class, Alfa Romeo 147, and the Audi A4.

 
For News Release background on Ford India Ltd click here
 
Media Contact Details
Bhuvana Ramalingam, Ford India Limited (Chennai), 04114-59230, Fax: 04114-54279, rbhuvana@ford.com
Surekha Pillai, IPAN, 011-332 6200, Fax: 011-371 4713, surekha@ipan.com
 
 
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