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Company : Escotel Mobile Communications Ltd 
Wednesday, November 22, 2000 11:47AM IST (6:17AM GMT)
 
ESCOTEL FIRST TO LAUNCH SERVICE GUARANTEE FOR CELLULAR CUSTOMERS IN INDIA
New Delhi, Delhi, India

Escotel Mobile Communications Limited, one of the largest cellular operators in the country and the leading cellular service operator in UP (West), Haryana and Kerala today announced the launch of a service guarantee scheme for its customers in these circles. Escotel is the first cellular operator in the country to take such an initiative providing yet another benchmark that enhances customer service levels. 

Service Guarantee is an ultimate reflection of the confidence in the service delivery standards which gets communicated explicitly to the customer in any service industry. Escotel customers in its three circles are now getting guarantee on certain key performance and quality parameters.

The money-back service guarantee scheme launched by Escotel for all its postpaid customers are based on certain key performance and quality parameters. The parameters covered by the Service Guarantee include activation of a new connection within the guaranteed time, failing which Escotel will refund the required activation amount. It further covers processing of new service change request within guaranteed time; this change is from one plan to another and an error free credit of payments and adjustments. In case of defaults on any of these two, Escotel will again refund the customer. The company also proposes to extend the Service Guarantee to other areas of service delivery in future. 

Speaking on the initiative, Mr Rajiv Burman, Chief Officer - Customer Acquisition & Retention, Escotel said, "Customer Relation Management is one of the key focus areas for the company and is committed to provide unmatched service to them.We are always striving to better our services. Towards this end we have invested in a world class network, quality manpower and processes which ensure that the quality of service our customer compares with the best available anywhere in the world. Our service guarantees are an expression of our resolve to ensure that Escotel customers gets an assured standard of customer service every time."

Escotel Mobile Communications Ltd. is a joint venture of Escorts Limited, one of the leading industrial houses in India, and First Pacific Company Limited of Hong Kong. Escorts Limited holds 51% stake in Escotel, while First Pacific holds the balance 49%. Escotel is operating cellular phone services in Uttar Pradesh (West), Haryana and Kerala circles. Today, Escotel provides services in 109 cities, 2000 villages and 61 highway towns, supported by six (6) MSCs / RSM's making it the largest cellular operator in terms of sheer geographical spread. Escotel has got the most extensive roaming tie-ups in the country and provides service in over 464 cities and major highways with Automatic Roaming. It is also providing international roaming in 18 countries including Australia, UAE, UK, Hong Kong, Netherlands, Finland, Singapore, Bahrain, Kuwait, Mauritius, Sweden, Spain, Philippines, Poland, Israel, South Africa, Austria & Indonesia. Escotel has also invested in building up an 1800 km long independent Microwave backbone to ensure reliability of its service and is one of the few operators in the country to do so. Escotel has over 260,000 customers in its three circles and is the market leader in its circles.

 
Media Contact Details
Pushpa Nair, pushpa@business2media.com, +91-11-3326022
Pushpa Nair, pushpa@business2media.com, +91-11-3326022
 
 
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