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Company : Business Wire 
Friday, September 24, 2004 11:09AM IST (5:39AM GMT)
 
(BW)(ADVANCED-DIGITAL)
ADB Marks Half-Million Set-Top Box Deliveries Supporting Italian Digital Terrestrial TV
Advanced Digital Broadcast Has Shipped 500,000 Interactive Digital TV Receivers into Italian Retail Distribution Channels since the Availability of the Service in December 2003
 
Geneva, Switzerland

Advanced Digital Broadcast (www.adbglobal.com), a leading vendor of digital TV set-top boxes and software solutions for interactive television, announced today the shipment of its 500,000th interactive set-top box into the Italian market. The receivers are compliant with the requirements of the DGTVi Association for the Development of the Digital Terrestrial TV (www.dgtvi.it). They are marketed through retail distribution channels under several national and international consumer brands.

Advanced Digital Broadcast began supporting major broadcasters such as RAI Mediaset and Telecom Italy in the Spring of 2002 with state-of-the-art interactive home entertainment technologies for consumers. Since then, the company's commitment to the Italian market has persevered and has established a growing number of partnerships including Operators, Infrastructure Equipment Suppliers, Application Developers, and Distribution partners.

Since the launch of the Digital Terrestrial service in Italy last December, ADB has introduced to the retail market its award winner i-CAN 3000T model and, most recently, the i-CAN 2000T (www.i-can.tv). Both set-top boxes have been engineered in Europe, at ADB's R & D center in Poland, and are powered by STMicroelectronics' processors. Interactivity is provided by Osmosys, world leader in MHP middleware.

"We began manufacturing in mass volume last November, ahead of the effective launch of the broadcasting services," says Philippe Lambinet, Chief Operating Officer at ADB. "In less than one year, ADB and its distribution partners have achieved a major market share thanks to an early and firm commitment for a successful launch of Digital Terrestrial TV in Italy. We are very proud of this achievement and we will continue to deliver our best efforts to advancing interactive digital terrestrial consumer technology and home entertainment services in the country."

About ADB

Advanced Digital Broadcast (www.adbglobal.com) is a major supplier of digital set-top boxes and software solutions for digital interactive television. Since releasing its first unit in the summer of 1997, ADB has shipped over three million set-top boxes to customers in 16 countries.

 
 
 
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