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Holiday Inn® Revives the Lost Art of Family Picnics

  • Tuesday, March 13, 2018 6:51PM IST (1:21PM GMT)
Delivers the joy of travel to families and the little big travellers
 
Chennai, Tamil Nadu, India:  Travelling and exploring the world together is increasingly becoming an important part of family bonding and creating lasting memories between parents and children. Be it a trip to the ancient hidden temples or a visit to rustic-chic cafes, the outdoor adventures and exhilarating experiences are gaining popularity and making their place in planning a great trip or vacation. Recognising this, as an extension of the Holiday Inn® Little Big Travellers Content Hub, Holiday Inn® Hotels and Resorts is reviving the ‘lost art of family picnics’ where families reconnect over a beautiful outdoor picnic in parks that are on every child’s bucket list to see and explore. This initiative not only creates an environment for families to experience the joy of travel and exploration, but above all – togetherness. Children and families are central to guest offerings from Holiday Inn and the brand is constantly evolving to cater to the guests’ needs.
 
Spending quality time together helps strengthen the bond between family members and contributes towards a well-rounded development for children. Activities such as family picnics help foster conversations outside the regular family routine and bring children and parents closer together. In addition to emotional well-being, the outdoor group activities help hone children’s interpersonal skills and motivate them to actively participate in the world around them.
 
A perfect outdoor picnic involves choosing a good location that could be in a luscious green park, on a beach or even a mountain top. Putting together a nutritious and delicious picnic basket with a few naughty treats is also essential to creating a memorable outdoor picnic experience.
 
For over 60 years, Holiday Inn has been committed to delivering the joy of travel to families and little travellers. Leading the way in designing various ‘family friendly’ initiatives, Holiday Inn has come up with concepts such as the Little Big Travellers Content Hub which is a millennial parents’ guide to travel. Aimed at helping families discover the Joy of Travel, the initiative provides parents with directions to child-friendly sights and family activities in popular cities, tips for travelling with kids and inspirational itineraries for unforgettable vacations. It also includes Chatterbox Conversation Cards to inspire parents and children to engage in meaningful conversations.
 
There are over 1200 Holiday Inn hotels worldwide and 12 operating Holiday Inn hotels in India across cities such as Delhi, Bengaluru, Chennai, Kolkata, amongst others, with a further 14 due to open in the next 3-5 years.

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Notes to Editors:
 
About Holiday Inn®

Started over 60 years ago and with nearly 1,200 hotels worldwide today, the Holiday Inn® brand is the most widely recognised lodging brand in the world. During that time, it was the first hotel brand to launch a computerised reservation system in 1965, one of the first international hotel brands to establish a presence in China in 1984 and the first to take an online booking in 1995.
 
The ‘Kids Eat & Stay Free’ programme available at every Holiday Inn® property, and KidSuites® rooms at every Holiday Inn Resort® hotel, demonstrates the long-standing commitment of the Holiday Inn® brand to serving family travellers, along with a comfortable atmosphere where everyone can sit back and relax.
 
For four consecutive years, the Holiday Inn® brand has been ranked “Highest in Guest Satisfaction Among Mid-scale Full Service Hotel Chains”, according to the J.D. Power and Associates North America Hotel Guest Satisfaction Index Study.
 
For more information about Holiday Inn® and Holiday Inn Resort® or to make a reservation, visit www.holidayinn.com. Find us on Twitter http://www.twitter.com/holidayinn or Facebook www.facebook.com/holidayinnhotels.
 
Notes to Editors:

IHG® (InterContinental Hotels Group) [LON:IHG, NYSE:IHG (ADRs)] is a global organisation with a broad portfolio of hotel brands, including InterContinental® Hotels & Resorts, Kimpton® Hotels & Restaurants, Hotel Indigo®, EVEN® Hotels, HUALUXE® Hotels and Resorts, Crowne Plaza® Hotels & Resorts, Holiday Inn®, Holiday Inn Express®, Holiday Inn Club Vacations®, Holiday Inn Resort®, avid™ hotels, Staybridge Suites® and Candlewood Suites®.
 
IHG franchises, leases, manages or owns more than 5,300 hotels and nearly 800,000 guest rooms in almost 100 countries, with nearly 1,700 hotels in its development pipeline. IHG also manages IHG® Rewards Club, our global loyalty programme, which has more than 100 million enrolled members.  
 
InterContinental Hotels Group PLC is the Group’s holding company and is incorporated in Great Britain and registered in England and Wales. More than 375,000 people work across IHG’s hotels and corporate offices globally.
 
Visit www.ihg.com for hotel information and reservations and www.ihgrewardsclub.com for more on IHG Rewards Club. For our latest news, visit: www.ihgplc.com/media and follow us on social media at: www.twitter.com/ihg, www.facebook.com/ihg and www.youtube.com/ihgplc.
Click here for Media Contact Details

Ankita Chopra (Communications Manager, India, Middle East and Africa), InterContinental Hotels Group (IHG), [email protected], +97150 900 6653; +971 4 213 6502

Burneet Kaur (Associate Consultant), Ogilvy PR, [email protected], +91-9560861127

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