Budding Chefs and Mixologists Create Gourmet Magic with U.S. Premium Agricultural Products at 32nd Edition of AAHAR - International Food & Hospitality Fair 2017
Takes the audience by storm by creating innovative recipes and mocktails with U.S. Cranberries, Washington Apples, USA Pears, California Walnuts and U.S. Pecans
New Delhi, Delhi, India
rime objective of this campaign was to highlight the uniqueness of the following U.S. Premium Agricultural Products in the Indian HRI Industry: U.S. Cranberries, Washington Apples, USA Pears, California Walnuts and U.S. Pecans.
The show got an excellent start with Mr. Scott Sindelar, Minister Counselor for Agricultural Affairs, US Embassy, New Delhi along with other dignitaries, gracing the occasion for the inauguration ceremony. Talking about the association, Mr. Scott Sindelar said, "It's great to be here at AAHAR 2017 as the event has a plethora of activities for our discerning consumers. India is an important market for us and we strive to bring in the best products to our consumers. This show is a wonderful opportunity for our target audience to taste and experience a wide range of U.S. Premium Agricultural Products.”
The Culinary & Mixology Competition was a great success with participation from over 60 chefs and mixologists from Delhi and other cities from North India. Enthusiastic and talented participants created innovative recipes using the finest U.S. Premium Agricultural Products such as U.S. Cranberries, Washington Apples, USA Pears, California Walnuts and U.S. Pecans as the main ingredients. Chef Akash Khandelwal from ITC Maurya and Mr. Kuber from Crowne Plaza were declared as the winners of the Culinary & Mixology Competition respectively. The winning creations were U.S. Pecans, U.S. Cranberry Clafoutis, Berry jam, Green Apple and Mint Relish with Crème Chantilly, California Walnuts and USA Pears Pudding, Walnuts Crisp, Sugar Coated Sable, Star Anise and Amaretto Crème with Orange & Grand Marnier Sauce and Melon and Berries Magic chosen by the esteemed jury comprising members of the organizing committee and reputed Food & Beverage industry members.
Talking about the initiative, Mr. Keith Sunderlal, India representative, U.S. Cranberry Marketing Committee, said: "We would like to congratulate the winners of the Culinary & Mixology Competition for creating such innovative recipes using U.S. Premium Agricultural Products. Clearly, the participants have taken the competition to another level by their outstanding performance. We are extremely motivated by the response we got from the participants as well as the visitors. Looking at the show's success, we are confident that we managed to strike the right chord with our audience. "
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