Log In

 

Company Name : Frost & Sullivan

Thursday, April 20, 2017 1:31PM IST (8:01AM GMT)

Adoption of New Platform and Fuel Strategies by OEMs Expected to Disrupt the Indian Passenger Vehicle Market


Modular platforms will enhance product value, reduce development timelines, and improve sustainability, leading to increased growth opportunities, finds Frost & Sullivan's Mobility team


Mumbai, Maharashtra, India

The Indian passenger vehicle (PV) market is rapidly evolving as key global and regional original equipment manufacturers (OEMs) change vehicle platform and fuel strategies to leverage opportunities. For instance, the high-cost impact on diesel engines is compelling manufacturers to focus on the hybrid and petrol powertrains. Modular platforms will disrupt the market by reducing product development time to 12 - 15 months, resulting in faster model launches and higher product competitiveness and value. During 2016–2023, approximately INR 21,300 crore is expected to be invested by the top eight OEMs to develop and enable modular platform capability in Indian markets.
 
“New product launches will be crucial to gain market space in the sub-compact, sports utility vehicle (SUV), compact and mini segments,” said Sistla Raghuvamsi, Research Analyst, Mobility Practice (Automotive & Transportation), Frost & Sullivan. “The savings achieved through platform modularity will enable car manufacturers to enhance vehicle features. This is expected to boost mild hybrid technology in the existing engine portfolios of OEMs.”
 
Vehicle Platforms and Fuel Strategies of Car Manufacturers in India, a recent research from Frost & Sullivan’s Mobility (Automotive & Transportation) Growth Partnership Service, provides a strategic overview of the powertrains and platforms in the Indian PV market with forecasts by platform, type of model, engine type, fuel type, and OEM until 2023. The insights include actionable recommendations to enter this segment and increase market size.
 
Click here to know more about Frost & Sullivan's research and to sign up for our Growth Strategy Dialogue, a complimentary one-hour interactive session with Frost & Sullivan’s thought leaders.
 
“Quality control and part warranty issues, new technology localization, and cost optimization of hybrid technology will be significant challenges facing OEMs,” noted Raghuvamsi. “Manufacturers are expected to address these through advanced quality control systems and partnerships with Tier I companies to set up R&D centers and design various components and subsystems.”
 
The rapidly evolving market will offer opportunities to various stakeholders such as:

  • Tier I companies: Collaborative R&D with Tier I companies will increase, which will help in developing modular systems, such as infotainment, instrument clusters and navigation systems, to cater to OEM requirements in various car segments.
  • Skill development initiatives: Opportunity for car manufacturers to collaborate with governments and educational institutions to enhance the research and development capability.
  • Engineering Service Companies: OEMs will seek third-party benchmarking to enhance regional modules in vehicles.
  • Quality Control Equipment: Demand for advanced quality control technologies, such as artificial intelligence and machine learning, will boom.
 
“Savings from platform modularization will fuel investments in new technologies which are vital for product differentiation in the next 10 years. Modular infotainment systems, powertrain improvements, advanced driver assist systems (ADAS), instrument clusters and connected car technologies are key focus areas for OEMs to increase the average vehicle selling price and profit margins”, concluded Raghuvamsi. “Furthermore, platform modularity is also likely to decentralize new product development departments and empower regional offices of car manufacturers to design and develop products specific to regional requirements through plug and play of modules.”

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants. For more than 50 years, we have been developing growth strategies for the global 1000, emerging businesses, the public sector and the investment community. Is your organization prepared for the next profound wave of industry convergence, disruptive technologies, increasing competitive intensity, Mega Trends, breakthrough best practices, changing customer dynamics and emerging economies?

Website: http://ww2.frost.com

Social Media Handles - 
Twitter: @Frost_Sullivan
Facebook: http://www.facebook.com/frostandsullivan
LinkedIn: https://www.linkedin.com/company-beta/4506/


Click here for Media Contact Details

Priya George, Corporate Communications, Frost & Sullivan, +91-9840355432, +91 (44) 66814414, priyag@frost.com


More News from Frost & Sullivan

19/07/2017 5:20PM

Indian Dairy Market Offers Strong Potential for Premium and Wellness Products

Frost & Sullivan's "The Indian Dairy Industry" examines opportunities, trends, drivers and restraints in the Indian dairy market along with key challenges faced by market participants.

11/07/2017 10:35AM

Frost & Sullivan Launches its GLOW Program with an Exclusive Networking Session for Women Leaders in Chennai

Frost & Sullivan's leadership breakfast session is targeted exclusively at women leaders, with the aim to throw light on the importance of building leadership careers for women, and is scheduled to be held on July 28, ...

19/06/2017 5:32PM Image

Tata Communications Receives Accolades for its Five Awards at Frost & Sullivan's 2017 India Digital Transformation Awards

Tata Communications a leading global provider of network, cloud, mobility, security and collaboration services received top honors at the 2017 Frost & Sullivan India Digital Transformation Awards, with four awards in ...

Similar News

22/07/2017 1:10PM Image

UAE Exchange India Nizamabad Branch Extended for Customer Ease

It is the moment of honour for the Nizamabad branch to be called as "convenience branch" by the eminent lawyer and President of Rotary club-Nizamabad, Mr Jagadishwar Rao. Thriving to excellence by providing the best ...

No Image

22/07/2017 10:25AM

Major Terrorist Plot Foiled in Saudi Arabia, Ministry of Interior Announces

The following is a statement from Saudi Arabia’s Ministry of Culture and Information:   This Smart News Release features multimedia. View the full release here: ...

#Modularplatforms enhance product value, improve #sustainability & more leading to growth opps @Frost_Sullivan https://goo.gl/YvJH8d

Tweet this

News Summary

Frost & Sullivan's research report on "Vehicle Platforms and Fuel Strategies of Car Manufacturers in India" provides a strategic overview of the powertrains and platforms in the Indian PV market with forecasts by platform, type of model, engine type, fuel type, and OEM until 2023. The insights include actionable recommendations to enter this segment and increase market size.